Here is our webinar for July, in which I interviewed Dan Bates, CEO of WindStream, a company with an exciting advancement in micro-wind.
I begin by taking a step back from wind power, and micro-wind in particular, and noting that the imperative to move to renewable energy is growing daily. At the risk of over-dramatizing, with every rotation of the Earth, more people are becoming aware of the damage that our reliance on fossil fuels is causing – at many different levels.
The only issue is cost; we’re generally unwilling to pay more for clean energy. Thus only through real cost breakthroughs is this whole enterprise feasible. Yet we’re very close to grid parity, the point at which an incremental megawatt of electricity can be generated with wind at the same price as coal.
Here’s a technology that, I believe, can play an important role in pushing us over the finish line. And here’s a side benefit: micro-wind is an example of distributed generation, i.e., the generation of electricity at the local level, rather than at a power utility that may be far away.
I hope you’ll check out the webinar. If you do, see if you agree with me that the WindStream product has a range of different target market segments, including:
• Environmentalists (those who care about the quality of the world we’re leaving for our children)
• Individualists (those who do not wish to count on others – especially not our quasi-government utilities — for survival)
• Patriots (those who understand that the most effective thing we can do to strengthen our country is to break its addiction to fossil fuels)
• DIYers (those handy, home-improvement buffs who like to handle projects themselves)
• Greenwashers (those who wish to appear “green,” but merely for its PR value)
Hope you enjoy.