Tag: customer-focused marketing

I had a talk just now with an old friend — an extremely senior business visionary who helped me put a few things into perspective about the innovations that are reshaping our world. Coming out of decades of work for …

Innovation Means Introducing New, Relevant Concepts to Your Customers Read More »

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Here’s a discussion that those of you interested in marketing will find interesting. My friend Terry Ribb wrote to me extolling this video in which a brilliant Stanford Professor speaks on customer-focused marketing (which happens to be exactly what Terry …

Customer-Focused Marketing Read More »

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