Every month or so, someone sends me this concept: the Solar Wind Energy Tower, with its claim that it will generate energy cost-effectively, and asks me to comment. I defer to more senior minds in the physical sciences, but I …
Author: craigshields
Venture Capital Not Embracing Renewable Energy Start-Ups
Here’s an article on “following the money” in cleantech that speaks to a troubling fact in renewable energy: venture capital would far rather chase arenas that are less capital intensive. In fact, Ray Lane, then managing partner at Kleiner Perkins, …
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American Physical Society’s “Third Conference on the Physics of Sustainable Energy”
In early march, my colleague Jim Boyden and I are headed up to Berkeley for the annual meeting of the American Physical Society. We’ll be checking out some of the breakthroughs in the application of physics to solving the problems …
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Ocean Thermal Energy Conversion – Telling the OTEC Story
2014 will be a year that I help my friends at Ocean Thermal Energy Corporation (OTECorp) expand their web presence, chiefly by popularizing their sister site, EmpowerTheOcean.com. My main strategy is video, brought along by social media. Everyone loves video — …
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Powerful Opposition to Renewable Energy Is Not Losing Strength
Here’s an article for those trying to keep track of the ongoing fight against the migration to renewable energy. For those 40% – 45% of 2GreenEnergy readers who reside outside the U.S. who may be scratching their heads, trying to …
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From Guest Blogger Andre: Common Myths About Electric Cars and Green Energy
As electric cars grow in popularity, many detractors continue to promote common myths that imply that electric vehicles are not as green as they are reported to be. In fact, electric cars are the cleanest vehicles on the road today, …
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Dealing With the Public Relations Campaign Against Renewable Energy Is No Picnic
I think I’ve mentioned my quest to find a strategic partner for my client in New Zealand whose breakthrough in solar thermal hot water heating promises such excellent potential. I’ve enjoyed this project thoroughly, and I’ve turned up some really …
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Clean Business Investment Summit
Pictured here is Gillian Christie, among the most talented, charming and energetic people I know, who runs a fabulous marketing agency called Christie Communications in Santa Barbara. I’ve gotten to know her very well over the past few years, due …
Taxing Renewable Energy
With the advent of distributed generation, say, roof-top solar, and all the other dynamics surrounding energy in today’s world, how does one ensure that everyone pays equally for the transmission and distribution grid, while not actively discouraging the migration to …
Five Foods That Are Killing the Planet
I’m sure many readers here share my interest on the broader topic of sustainability, whether it’s transportation, building design, or agriculture. And we can certainly count on the Sierra Club to keep us posted on many of these larger topics. …
