I like a good Labor Day weekend barbecue as much as the next guy, but I’m also very fond of remaining productive – which is why I’m happy to be able to meet my colleague Jim Greenberg, Chief Marketing Officer …
Renewable Energy and French Cuisine — A Tough Combo To Beat Read More »
Profound thanks to Iban Etxeberria, Rebecca McKenzie, and Chelsea Dowell for their fantastic contributions to 2GreenEnergy and its sister site SustainabilityRoleModels.org. Iban just left yesterday, returning to his home in Basque Country, after spending the summer here in the U.S. …
For 25 years, I made my living as a marketing consultant to the Fortune-sized tech and industrial companies: IBM, HP, FedEx, Sony, etc. My company, Mueller/Shields, had a few defining characteristics in its approach that we tried to make a …
Smart Grid: Addressing the Hot-Buttons of the Target Market Read More »
According to the Writers Almanac: It was on this day in 1837 that Ralph Waldo Emerson delivered a speech entitled “The American Scholar” to the Phi Beta Kappa society at Harvard University. …. (It) was the first time he explained his …
I’m excited to have been hired by Xzeres Corp. (microwind) to help out with some marketing actions. I propose to start by compiling a few case studies, documenting on camera the success of residential customers and those in different industries …
Senior energy analyst Glenn Doty (see Doty Windfuels) and I have been discussing the economic merits of novel approaches to hydrokinetics. Re: my statement that I believed my clean energy business opportunity CycloOcean will provide a reasonable return on investment, …
Clean Energy "Solutions" Need To Be Economically Competitive Read More »
One of our interns who spent the summer working on our companion site SustainabilityRoleModels.com wrote a good article on Southern California Edison’s numerous sustainability initiatives, and arranged for me to speak with one of SCE’s spokespeople, Evan Birenbaum. Late yesterday, …
Times Are Changing Quickly in the Power Utility Space Read More »
It’s the birthday of British philosopher John Locke, whose concepts of Natural Law and Natural Rights served as an underpinning to the U.S. Declaration of Independence and the U.S. Constitution. Locke believed that all people are endowed with rights to life, liberty, …
John Locke, Natural Rights, and the National Defense Authorization Act Read More »
Here’s a free webinar on smart cities from research firm Frost and Sullivan that I think I’ll attend. They see the subject growing in importance to a $3.3 trillion industry by 2025. Needless to say, that’s a huge amount of …
Of the many dozens of articles I’ve written on hydrokinetics over the past four years since the inception of 2GreenEnergy, I’ve expressed a whole bunch of skepticism. Fans of run-of-river need to contend with the fact that, as least as …
