“Take Your Power Back!” – Marketing to Morons
Most of us have run across companies like “4Patriots,” that sell survivalist products like food supplies and power generators that are made to get us through the coming civil war (to be waged to take our country back), or perhaps natural disasters that leave the unprepared vulnerable to starvation or freezing to death.
But offerings like this make us think: If this product were of honest value, why would they be targeting it only to so-called “patriots” = Trump-supporters = hateful idiots? If it were a truly good idea, wouldn’t educated people want it as well?


American conservatives, as represented by the Republicans, once stood for something that, while it might have been cruel, elitist, and retrogressive, was at least defensible.
The meme here comes from a study published in
At left we have a statement, which, though it may not have set the world on fire, was sent by a sane and decent human being.
U.S. Supreme Court Chief Justice
This is true for all of us at some level, but it seems to be especially pronounced in right-wing U.S. politics since the emergence of Donald Trump on the scene in 2015.
Aristotle wrote a great deal on the subject of when to discontinue a friendship, or, in other words, where loyalty must be withdrawn.
Earlier, I wrote a post based on a conversation with a conservative friend who bemoaned the fact that Republicans are having difficulty establishing a message that resonates with American voters.
Given the harsh realities of climate change, it’s beginning to look like what Asimov said here about the threat to humanity is exactly correct.