Please Help Select the Title for My Book

As I’ve mentioned, I’ve been working on a new book on renewables, which is just about completed — it’s largely based upon interviews of some of the top 25 minds in the renewable energy industry. I plan the main title of the book to be: RENEWABLE ENERGY: FACTS AND FANTASIES, as it addresses the tough realities of clean energy from a wide range of perspectives: technological, economic, and political.

If I may ask a quick favor, I need some help determining the subtitle.  Please click the following link and select your choice for a subtitle.

Title: RENEWABLE ENERGY: FACTS AND FANTASIES

Subtitle #1) Examining the Technological, Economic, and Political Implications of Mankind’s Most Important Challenge

Subtitle #2) Interviews with 25 Subject-Matter Experts

Subtitle #3) Exploring the New Energy “Triumvirate”: Technology, Economics, and Politics

Subtitle #4) How Proper Direction in Clean Energy Will Prevent the Immanent Collapse of our Standard of Living

Please write your preference in the comments below.  Minimally, I’d love your feedback on what you consider to be your favorite subtitle.  If you are also able to provide a sequence from best to worse, that would be even more helpful.

Finally, if you wish to suggest an alternative title, please do so.

Thanks.

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58 comments on “Please Help Select the Title for My Book
  1. bunny dubin says:

    4, 2, 3, 1

    go craig go

  2. mg says:

    Subtitle #3) Exploring the New Energy “Triumvirate”: Technology, Economics, and Politics

  3. Leo Galcher says:

    Suggest #3

  4. tina juarez says:

    How about reversing it all around? ie:
    RENEWABLE ENERGY:Proper Direction in Clean Energy can Prevent the Immanent Collapse of our Standard of Living: FACTS AND FANTASIES
    ?
    Has “renewable energy for dummies” already been taken?

  5. Bob Browning says:

    #3
    We always need a little Latin

  6. Garth says:

    Solutions or Stop Gapes; Technology, Economics, and Politics.

  7. Larry Lemmert says:

    subtitle #2
    concise and to the point

  8. Moreau says:

    1.4.2.3; suggestion: Face your future, listen to Experts’ conscience

  9. Kenneth says:

    Certainly agree that in North America we are very slow in adapting pure electric cars/vehicles as other areas,Eg. Europe, China move forward.
    Reside in Manitoba,Canada and travel,city only, on an electric scooter for 4 years,8 months of the year while waiting for Gov.approval of pure electric cars !Do not need and refuse to purchase an ICE vehicle.
    Zenn Car Co.,Canada, dropped their price on electric cars from – approx. $16000 to $10,000 due to Gov. blockage and therefore lack of sales and now no longer manufactures. 10 K for a runabout city car- buy in a New York minute !
    Many city and short commuters where I reside await Gov. approval.
    We all know the holdup > oil and car Co.’s combined with Gov. red tape.
    All the best to our good neighbors in the U.S.A. in moving forward with economical and non polluting means of transportation.

  10. Carel Snyman says:

    #2 short, sweet & to the point.

  11. Abdel says:

    Exploring the New Energy “Triumvirate”: Technology, Economics, and Politics

  12. jim crowell says:

    Reverse the info:
    Title: Renewable Energy ~ Mankind’s Most Important Challenge
    Subtitle: Facts and Fantasies as seen by the experts

  13. Jane Pedersen says:

    I like # 4 best and then # 1

  14. Michaeloff says:

    Your current title is a good subtitle. You need a catchier main title like:
    GREENLIGHT or
    EARTHPOWER RENEWED

  15. jacques says:

    Examining the Technological, Economic, and Political Implications of Mankind’s Most Important Challenge

  16. Dcrista says:

    How about… ” Sane Energy Choices for a Win / Win Future “

  17. John says:

    Only # 2 is clear and concise enough. But I really like Jim Crowell’s suggestion.

  18. Don Harmon says:

    I would go with # 3 – but my alternate suggestion would be: “Hitting a Moving Target in a Snowstorm”

  19. Jerry says:

    I agree with Michealoff, short catchy title then proposed title as subtitle.

  20. Hans Stahl says:

    I like Jim Crowell’s suggestion

  21. P.S. says:

    I like Jim Crowell’s suggestion
    Otherwise: 1 is best by me

  22. Alex C. says:

    If you are going to write a book based on interviews and opinions with left wing environmentalists who could care less about truth….I suggest you change the title to RENEWABLE ENERGY: FANTASIES AND MORE FANTASIES.

    If you want a sub-title maybe use:
    “How to create and sell false facts to scare the masses & implement massive government controls and taxation to create a pollution free green world.”

    Now that would be a true cover!! And you would sell many more copies!!

  23. Andrew F. Tangeman says:

    I like #4

    Andy

  24. Aloke says:

    I like “RENEWABLE ENERGY: FANTASIES AND MORE FANTASIES”.

  25. Dipak Patel says:

    Craig

    I think this Title Best Fits the bill here. I am already in Biomass Power Generation and now Expanding to Africa and this Title would hopefully get the Govt. guys with a chip on their shoulder to read something innovative and learn

    Examining the Technological, Economic, and Political Implications of Mankind’s Most Important Challenge

  26. Roger L Diekema says:

    It is your choice

  27. Tapan Basu says:

    My choice from the alternatives: Examining the Technological, Economic, and Political Implications of Mankind’s Most Important Challenge

    but I do like Dcrista’s suggestion: ” Sane Energy Choices for a Win / Win Future “

  28. Brazil has brought the facts from the fantasies.
    Most of the electricity produced comes from hydro sources, most of their cars are gas-ethanol flexible, plus they have developed an infrastructure that have brought ethanol to half price of gasoline, and I mean, with todays low price of oil. So, who’s crazy to use gasoline? I just came back from Sao Paulo, a city which air pollution was compared to L.A. years ago, and I’ve found the air quality comparable to any little cow town in the mid-west U.S.A.

    Subtitle: “Renewable energy will be a fact whenever there is a will”.

  29. Brazil has brought the facts from the fantasies.
    Most of the electricity produced comes from hydro sources, most of their cars are gas-ethanol flexible, plus they have developed an infrastructure that have brought ethanol to half price of gasoline, and I mean, with todays low price of oil. So, who’s crazy to use gasoline? I just came back from Sao Paulo, a city which air pollution was compared to L.A. years ago, and I’ve found the air quality comparable to any little cow town in the mid-west U.S.A.

    Subtitle: “Renewable energy will be a fact whenever there is a will”.

    or. “There is a will? There is a way”

  30. Mark Chapmon says:

    I like Jim Crowell’s.

    Otherwise, I like #2

  31. Grant Cornish says:

    Jim Crowell’s suggestion or #2 seems to be the best so far…

  32. Kathy says:

    Hi Craig,

    Thanks for asking for some input on your book title – can’t wait until it is out so I can buy it!

    I like #2, OR
    to get people’s attention with the words “Imminent Collapse” you might think about a shorter version of #4. Perhaps “Will Clean Energy Prevent the Imminent Collapse of our Standard of Living?” People will want to read to find out if clean energy will save the day!

    Keep up the good work! Kathy

  33. moises says:

    Subtitle #2) Interviews with 25 Subject-Matter Experts

    I will rather use:

    Master interviews with the top 25 experts in the field

  34. Jule T. Boatman says:

    The best thing that comes to mind about a title is Renew it or Regret it.

  35. Gilberto Lazo says:

    If I went into the library and I had all those titles to pick up I would chose the #3.
    Exploring the New Energy “Triumvirate”: Technology, Economics, and Politics.
    Thats the one that in my opinion is more relevant to the book.
    I can’t way to see it in the market and read the opinion of those professionals,
    Good Job. Congratulations and good luck with the book.

  36. Jim Stack says:

    I go with something short and clear.
    ReNewable Energy, the rest of the story , (I know Paul Harvey is gone) but it was always good to real the rest of the story and be amazed.

    Renewable Energy for life.

    Renewable Energy for jobs and health

  37. Joe Lanni says:

    #2 fits the KISS criteria. Keep it simple Sylvester.

  38. Roy LaPlante says:

    Hi Craig;
    I hope this will be an ebook as well as hardback;) Number 3 is the best, most concise.
    Cheers

  39. Dennis Miles says:

    #2 if you are unwilling to do better, otherwise:
    jim crowell, March 23, 2010 at 10:02 am
    said it best, Reverse the info:
    Title: Renewable Energy ~ Mankind’s Most Important Challenge
    Subtitle: Facts and Fantasies as seen by the experts.
    this was the better suggestion.

  40. Leo says:

    Hi… friend

    2nd one is good. Go with it.

    Leo

  41. Pritesh Doshi says:

    For Subtitle 4 sonds more appropriate.

  42. Dick says:

    1, 3, 4, finally 2.

  43. Chris Daum says:

    I prefer #4, as some folks feel that renewables are going backwards in terms of standard of living, and it just isn’t so.

  44. Marcel Lopez says:

    Simple is better:
    Clean Energy and the survival of man kind

    Subtitle #4) How Proper Direction in Clean Energy Will Prevent the Immanent Collapse of our Standard of Living
    Subtitle #1) Examining the Technological, Economic, and Political Implications of Mankind’s Most Important Challenge

    Subtitle #2) Interviews with 25 Subject-Matter Experts

    Subtitle #3) Exploring the New Energy “Triumvirate”: Technology, Economics, and Politics

  45. cw says:

    1) Subtitle #1
    2) Subtitle #2
    3) Subtitle #3

    Subtitle #1 reminds me of a book one might use for college, or to investigate future trends in the industry. Subtitle #2 is also good, but sounds borring. For Subtitle #3 I had to get out the dictionary. Yikes! 🙂 I dont like subtitle #4.

  46. Jim says:

    Exactly as Dennis Miles says..

  47. Kat says:

    I like #2, but suggest dropping “Subject-Matter” – I certainly hope that you wouldn’t be using non-subject matter experts.

    #4 is my second choice, but I’d change drop “Proper Direction” and use “Looming” or “Impending” rather than, “Immanent” because they sound more menacing and accessible than “Immanent” (correct spelling, Imminent.)

    #3 is good, but leave the quotations off of “Triumvirate”. Triumvirate is not a commonly used word, so think carefully before settling on it.

    #1 is too ambitious and grandiose. Simply “Examining Humanity’s Most Important Challenge” would rein it in a bit.

    Some gentle and general reminders:

    -Consider who you’re talking to as you hone your title and edit your book: Are you going to preach to the choir or reach a new audience?
    -Most people read at about an 8th grade level. The more simply you can express complex concepts, the more people you can reach. (Those of us who are complex thinkers have to remind ourselves to use fewer, more concise words.)
    -Strive for inclusive language: staffed, not manned; humanity instead of mankind; and so on. Check http://bit.ly/98wBuR for pointers.

    I enjoy what you write here, so I’m looking forward to your book!

  48. Dan C says:

    #4 is a misconception, avoid it.
    I think something like #2, such as “Candid interviews with 25 experts.”

    Your other choices are pushing the idea that alternative energy is somehow more important that the things other people think are important. That’s for them to judge at the cash register, and chances are, asserting pomposity will reduce the sales.
    Oh, and I wanted to send you this:
    http://www.newscientist.com/article/dn18686-exposed-green-consumers-dirty-little-secrets.html

  49. Ereic Koenig says:

    I like #1. It reveals your passion for what you wrote about. While there may be others who feel this is an overstatement, it works for those who would purchase and read the book. They would likely feel similarly. (or it could cause those who feel the opposite to read it because it will rile them up and want to tear it to shreds… either way, it sells).

  50. Gareth MacRae says:

    Can be difficult task given none of us have read the book, so need to bear this in mind when considering comments above. From a purely ‘pick up from bookshop shelf and read title’ perspective…
    There are so many important challenges, not sure I would plug that line. Many could argue there are so many more important challenges.
    Don’t use tirumvirate. Who do you want to read this? Anyone and everyone?
    Does Aloke above have a point???
    2 gives some insight about what to expect but drop ‘subject-matter’
    generally, best to avoid scaremongering and ‘doosmday’ titles – people already feel hopeless and helpeless. a subtitle with realistic and positive outlook gives people a reason to want to read about a future they can look forward to and engage in doing something about now.

  51. Julie Fitzzgerald says:

    Subtitle #1) Examining the Technological, Economic, and Political Implications of Mankind’s Most Important Challenge is my first choice.

  52. Ashley Arterberry says:

    Subtitle #4) How Proper Direction in Clean Energy Will Prevent the Immanent Collapse of our Standard of Living

  53. Jo Tampas says:

    I like Subtitle #3) Exploring the New Energy “Triumvirate”: Technology, Economics, and Politics – it reminds readers that there are multiple issues that need to be dealth with. Those may be the top three but there are very real soft-issues that we may not be able to overcome until there is a significant die-off of doubters, late-late adopters, just plain non-believers, and those old dinosaurs who just can’t be bothered to re-think energy.

  54. Rael says:

    My order of preference: Subtitle #1, #3, #4, #2.

  55. Spiro Vamvakas says:

    #2 is best, #1 is worse

  56. Robert says:

    #2, #4, #1, #3. I also agree with someone who wrote earlier that if using #2, maybe leave “subject-matter” out. Possibly substitute another word, such as “topic?” Thanks for doing what you do and I look forward to buying the book.

  57. Jan-Gerhard Hemming says:

    Hi Craig,
    Thanks for your webinars. Here my proposal:
    “Daybreak to the Future”
    Best regards
    J-G Hemming