Future of Transportation Should Be "Driven" By Sustainability

At the risk of appearing immodest, I put together a terrific meeting this morning involving 2GreenEnergy’s transportation visionary Dan Sturges and some key industry players. I hung on every word, and really learned a lot.

I noted after we had adjourned that while the concept of sustainability was mentioned, it really didn’t get very high billing – and I just don’t understand this. The last time we changed our transportation paradigm (100 years ago when cars made our lives so much better and easier, enabled the concept of a suburb, etc.) it was really about convenience.

Now it’s about survival. Dealing with national security, climate change, ocean acidification, etc. are issues that lie at the base of  humankind’s very existence here on Earth.  One might think we’d be addressing all this with something of a sense of urgency. 

 

 

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2 comments on “Future of Transportation Should Be "Driven" By Sustainability
  1. Jayeshkumar says:

    Future of Transportation Should Be “Driven” By Science (known or unknown), sustainability implied. …A worry does not make you work in the right directions.

  2. marcopolo says:

    Craig,

    The reason why the population of the planet, or even the USA, is not obsessed with “Future of Transportation Should Be Driven by sustainability”, is because the vast majority do not agree with your scenario of rapidly impending doom.

    Indeed, the entire basis of such a demand is driven, not by any real science, but ideological and political considerations.

    It’s for these reasons that the general public in most nation, who displayed support and interest in ‘green’ issues in 2008, have lost interest for in environmental issues and support is now at a low ebb.