Marketing and Promotion – Not All Products Serve Society As Well As Cleantech, and Not All Advertising Tactics Are Morally Defensible

I hope you’ll check out this video on advertising and ethics.  It sure spoke to me – especially considering my background: 25+ years as a marketing consultant to the Fortune 500, helping the IT giants (IBM, Hewlett-Packard, etc.) generate demand for their products and services.  If you’ve ever faced ethical conflicts regarding the validity of what you’re promoting and how you’re going about your work, you’ll do well to invest a few minutes into checking this out.