Yesterday I spent an hour taking in a terrific webinar from the Cleantech Group, conducted by what I’m sure must have been one of its most senior consultants, Sheeraz Haji, who ably walked us through some of the 2012 numbers associated with global cleantech venture investment.  As it happens, these figures were down about 33% from 2011, and came in at $6.46 billion. Deal count, i.e., the total number of such transactions, was also down, off 15% from the year before.

I’ve noticed that these numbers really do pop around year to year, and I normally don’t make too big a deal out of each year’s changes.  Obviously, they collapsed with everything else in 2008, but then steadily regained ground, only to see last year’s drop-off.  (more…)

Tagged with: , , , , , , , , , , , , , , , , , , , , ,

Regular readers at 2GreenEnergy.com may have noticed the flurry of five quick blog posts over the last week or so on WindStream, a client of ours in the “microwind” space (i.e., small, inexpensive wind turbines).  I thought I’d provide this summary for those wishing to learn more about various marketing processes and how they apply to a single client. 

Target Marketing for MicroWind – Focusing on Cell Tower Operators 

What Is Marketing, and How Does It Apply to MicroWind? 

Pull-Through Marketing and MicroWind 

Reseller Strategies for MicroWind 

Key Customer Segments for MicroWind — Targeting Schools

If you’d like more information, please let me know. 

Tagged with: , , , ,

In response to my post in which I bemoan the lack of consistency in our energy policy (and thus the uncertainty facing potential investors in renewable energy), Gary Tulie, frequent commenter from the UK, writes:

Why can’t the USA and the United Kingdom structure their renewable energy policies a little more like Germany?

I am not saying we should necessarily adopt their policy wholesale; however it is clear that the success of Germany in boosting Renewable Energy production is mostly due to consistent policy over a long period of time. (more…)

Tagged with: , , , , , , , ,

An old friend from college wrote me a few minutes ago, and commented:

Well we kicked the fiscal cliff down the road a bit so we can do some more kabuki theater a couple of months later…. CNN loves it.

Great metaphor, to be sure.

It was good to see that the Production Tax Credit (PTC) for wind was extended as part of the deal. (more…)

Photobucket

In simple terms, solar power is the radiant light that comes from the sun. Since ancient times man has recognized the potential of this energy source. Now, different mechanisms continue to evolve to harness this power, with solar panels being the latest and most efficient. This source of energy is rapidly becoming more practical because other alternative power sources are either too costly or produce inconsistent results.

The United States is currently in a whirl of solar installation. (more…)

Tagged with: , , , , , , , ,

This article on geothermal makes an important point: geothermal produces baseload power, just like coal or nuclear.  That’s the good news. 

The bad news is that exploration is expensive, and its success is hard to predict.  When I was listening to the presentations at last fall’s Renewable Energy Finance Forum, I was surprised that Ormat CEO Dita Bronicki didn’t sugar-coat this in the slightest.  Neither did company spokesperson Paul Thomsen when I interviewed him for my first book: “Renewable Energy – Facts and Fantasies.”

The issue is the cost of finding the resources, drilling, and hoping that you’re going to find sufficient temperatures in the underground reservoir – and porosity between two different points. 

The upside, again, is the consistency of the power when you’re successful – along with the cleanliness and availability of the energy.  The Earth won’t be running low on geothermal energy for one heck of a long time. 

 

 

Tagged with: , , , , , , , , ,

You’ve decided your next car purchase will be one of those hybrid vehicles everyone’s been talking about for its eco-friendliness and fuel efficiency. But right now, you just can’t afford one. In the meantime, is there anything you can buy for your current car that can immediately help the environment and save on gas? Yes! By purchasing eco-friendly tires.

Green Tires For All

Once only an option limited to hybrid vehicles, green tires (not literally green) can be purchased at many tire retailers and in many sizes for most vehicles. (more…)

Tagged with: , ,

There’s good news and bad news if you’re a homeowner who’s bracing yourself for the annual rise in winter heating costs: The bill won’t hurt more this year, but it won’t hurt much less.

The Energy Information Administration forecasts that the average household heating fuel expenditures this winter will decrease to $928 per household, down from $947 last year. This is the first price drop since the winter of 2001-2002.

If you hope to save more than the projected $19, there are many steps you can take.

Tip 1 (more…)

Tagged with: ,

Question:  Where is (by far) the largest rainforest in Asia? 

Answer: Can be found at http://2greenenergy.com/cool-guess-answers/8732 .

Relevance:  Rainforests shoulder a huge responsibility for providing the oxygen we animals breathe.  The Amazon, for instance, generates more than 20% of the planet’s oxygen (and provides more than 20% of the world’s fresh water).  Yet it is being chopped down and burned, converted into farmland at the rate of 1.5 acres per second.

As readers will learn when they view the answer to today’s question, there are 39 species of very special birds in the incredible Asian rainforest mentioned above.

 

 

 

Tagged with: , ,

Frequent commenter and 2GreenEnergy supporter Tim Kingston sent me this article from POWER Magazine called Political Correctness Trumps Energy Policy, pointing out the lack of fairness and common sense in the way the city of San Francisco provides its citizens electrical power.

Thanks for this, Tim.  There is no doubt in my mind that the regulation of our power utilities is the bogeyman behind a great number of our energy woes. It’s extremely complicated, especially in California, and it doesn’t provide incentive for doing the right thing, i.e., encouraging efficiency and load shifting on the part of the customer, and integrating renewables, storage, and smart-grid on the part of the utility.

It would be terrific to rethink this from the ground up, to make the whole system easy, fair, understandable, uniform, and motivating for everyone to reduce the consumption of electricity from the dirtiest sources.  Having said that, I see too many lawyers and too much cross-breeding between the industry and its regulators.

 

Tagged with: , , , , , , , , , , , ,