Current Book Outline – Shooting for April Publication Working Title: “Renewable Energy – Facts and Fantasies” Chapter Concept Current Status — All Completed — Interviews Conducted with .. 1. Introduction (written by Craig) 2. Peak Oil Matt Simmons 3. Oil …
Craig's Book on Renewables – Much Thanks To All Those Who Helped Read More »
Investing in Green Energy – Mike Brace I think that one of the hardest questions we face when considering the technology paths of tomorrow is which one we chose. There are many great, novel and truly workable ideas for …
Guest Blogger Mike Brace on Clean Energy Scalability Read More »
The 2GreenEnergy mantra “It’s business” is played out in this interview with General Electric’s Energy Infrastructure CEO John Krenicki on the company’s investment in renewables. As with most such interviews, the content here is extremely broad, general, and at times …
As part of my report “25 Tips for Renewable Energy Businesses” I include an idea that I call “Match Your Brand to Customers’ Self-Expression.” I believe that the most fundamental ingredient in successful marketing is understanding your target market’s “self-concept.” Generally, …
Matching Your Brand to Customers’ Self-Expression Read More »
We’re starting to see a wave of articles that validate what we’ve been saying here at 2GreenEnergy since its inception. That is, renewable energy, as a reaction to peak oil and climate change, is probably the most important economic boon …
I just spoke with Sam Goodman at his office in New York about the consumer-oriented, content-rich clear energy site he’s developing: Clean Energy Connection. “We bridge the gap between vendors and consumers,” he explained. “There are some great articles out …
I’m in the process of putting the finishing touches on our new report providing business tips to renewable energy companies, one of which I call “Swing for the Fences.” I note that marginal improvements in functionality, efficiency, etc. are generally …
Coming soon is another free report from 2GreenEnergy, tentatively called 25 Tips for Renewable Energy Businesses. As I began to respond to readers who had called or written in to ask my perspective on business ideas, I realized I was …
A number of readers have written in, noticing, with general approval, the developments in the 2GreenEnergy site itself. My partner, George Alger is hard at work making all this happen behind the scenes. He does great work, and I’m very …
Fresh back from my 36-hour pilgrimage to Manhattan, I have to admit the jolt to the system that a trip like that represents for a 54-year-old guy like me. As a younger man, I did the over-scheduled travel scene for …
