I try to offer my observations and opinions on the widest possible range of subjects within the technology and politics of renewables. But, since I’ve been a marketing consultant for more than 25 years – largely to the Fortune-sized tech …
Category: Renewables – Business
The Economics of Electricity Markets
In his recent article on Renewable Energy World titled Electricity markets are weird: why a carbon price isn’t enough, Sean Casten provides several scholarly reasons that establishing a carbon tax is tricky business. I encourage everyone to read this; it’s …
My Next Book on Renewables — Looking for a Few Big Ideas
I’m trying to get some “big ideas” for my next book on renewables. The one I favor at this point is a take-off on the first book’s “tough realities” theme: What, pragmatically, are we facing – technologically, economically, and politically — …
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Scott Adams (of “Dilbert” fame) in the Wall Street Journal
In my estimation, Scott Adams (of “Dilbert” fame) is one of the brightest people living among us. His sardonic observations on the realities of the workplace have amused – and, I dare say, enlightened — people for many decades. For …
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Customer-Focused Marketing
Here’s a discussion that those of you interested in marketing will find interesting. My friend Terry Ribb wrote to me extolling this video in which a brilliant Stanford Professor speaks on customer-focused marketing (which happens to be exactly what Terry …
Is This Generation Working Hard to Develop the Relevance to Place Itself into the World of Business: 2010 – 2020?
Here’s a conversation that I hope you find interesting. The other day, I got this from a friend: I was particularly shocked to see this one: Most teens have never used telephones with cords. MILWAUKEE – For students entering college …
Deutsche Bank: US Completely Missing the 'Industrial Revolution' in Energy
In a must-read story — Deutsche Bank’s Asset Manager head warned that US is missing out on an “industrial revolution in the energy industry,” Kevin Parker told Reuters that he is focusing billions in investment money on Chinese and European companies. …
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From Guest-blogger Kimgerly — Does Addressing the TBL in VC Circles Incorporate Sustainability Development?
Most of the citizens of Earth understand humanity is approaching limits. In the EU, a great deal of companies understand they have a responsibility and ability to exert positive change on the world’s economy, environmental and social conditions. In terms …
Please Share Your Thoughts
Every week I get a dozen or so emails from 2GreenEnergy subscribers who make incredibly insightful comments — or ask wonderful questions — about the industry. I write back — normally almost begging the author to become a guest blogger, recognizing …
Tagged with: share your thoughts
Canefields Paper – The Ultimate Sustainable Office Supply
As I predicted, last week’s trip back to the East Coast was an exercise in nonstop learning about sustainable products. As I made my way up from North Carolina and Virginia through Pennsylvania and New York, one of the many …
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