I’m delighted to note that the 392MW Ivanpah Solar Electricity Generating System begins commercial operation today. Solar thermal, aka concentrated solar power or CSP, has terrific potential to dominate the world of renewable energy if we can drive the costs …
Category: Solar Thermal
Dealing With the Public Relations Campaign Against Renewable Energy Is No Picnic
I think I’ve mentioned my quest to find a strategic partner for my client in New Zealand whose breakthrough in solar thermal hot water heating promises such excellent potential. I’ve enjoyed this project thoroughly, and I’ve turned up some really …
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U.S. Federal Government’s Approach to Energy: Disappointing
Here’s a press release issued by the American Council on Renewable Energy (ACORE), expressing its disappointment with the U.S. EPA’s backing down on various aspects of our direction vis-à-vis clean energy. Not coincidentally, I’m facing a certain level of disappointment …
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Solar Energy Pays for Itself
Here’s a website whose tagline is that solar energy applied to agriculture “pays for itself.” Indeed it does. Even farmers who choose to pay cash up front for solar PV and/or solar thermal hot water heating (e.g., PlexiSun) get all …
PlexiSun — Breakthrough in Solar Thermal Hot Water Heating
As I’ve mentioned, I’ve been working hard to promote my new client PlexiSun, based in New Zealand, whose products I regard as a breakthrough in solar thermal hot water heating. Without my help, they’ve taken care of business relationships that …
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Breakthrough in Solar Thermal Hot Water Heating
I’m getting ready to make my first round of attempts to locate a few business partners for my client PlexiSun, a unique approach to solar thermal hot water heating. Linked above is our online brochure. My first task is to …
A Unique Approach to Solar Thermal Water Heating – But Will Business Partners Care?
If I had to name the single most important aspect I stress in writing marketing pieces, it would be engage the reader. “It’s not about us, it’s about them,” as I like to explain. Sure we need to explain the …
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Solar Thermal Hot Water
I spend a few hours every day working for a client that offers a unique approach and capability in the solar thermal hot water space. For those who may be having trouble visualizing this, shown here is what is called …
From Guest Blogger Mary: Top Reasons to Invest in Solar Energy
Solar energy continues to gain traction as a mainstream idea for both homeowners and businesses alike. The rush to move to sustainable and green energy has begun to become entrenched deeper in America; who happens to be far behind the …
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Tagged with: business, energy, green, green living, Los Angeles, renewable, save, solar, solar energy, solar panel, solar power, United States
Solar Thermal Water Heating
A gentleman from New Zealand contacted me recently about a terrific idea in the integration of solar thermal water heating in residential, commercial, and industrial buildings . I’m off to Los Angeles for a meeting with him in which we’ll …
