There’s good news and bad news if you’re a homeowner who’s bracing yourself for the annual rise in winter heating costs: The bill won’t hurt more this year, but it won’t hurt much less. The Energy Information Administration forecasts that …
From Guest Blogger James Vasanth: How to Save Money on Heating your Home Read More »
Question: Where is (by far) the largest rainforest in Asia? Answer: Can be found at http://2greenenergy.com/cool-guess-answers/8732 . Relevance: Rainforests shoulder a huge responsibility for providing the oxygen we animals breathe. The Amazon, for instance, generates more than 20% of the …
Frequent commenter and 2GreenEnergy supporter Tim Kingston sent me this article from POWER Magazine called Political Correctness Trumps Energy Policy, pointing out the lack of fairness and common sense in the way the city of San Francisco provides its citizens electrical power. Thanks …
Here are two clean energy ideas that deal with bringing power to cell towers in off-grid locations, where diesel generators are the norm. Before I present them, let’s think about the obvious drawbacks of diesel: • Needs to be trucked in …
Bringing Clean Energy Solutions to Off-Grid Cell Tower Operations Read More »
Here’s a beautiful piece on environmentalism – climate change in particular – written within the context of holiday gifts. The author, Rebecca Solnit, celebrates the gifts we received, like the Sierra Club’s success with its Beyond Coal campaign, which, she …
As I mentioned recently, Christmas Day happens to also be the birthday of Rod Serling, creator of the iconic mid-20th Century television program “The Twilight Zone.” According to the Writer’s Almanac, “Serling believed it was the writer’s job to ‘menace the public …
What is marketing? As I like to define the subject, marketing creates the environment in which profitable sales are most likely to occur. Obviously, this has dozens of ramifications, and raises dozens of different questions, including: • What do we know …
A friend sent me this article on “peel and stick” solar PV, and asked what I thought. In particular, he wanted to know if it has implications for transportation. I think the future will bring us all manner of applications …
From Stanford University: Peel and Stick Solar Photovoltaics Read More »
Over the 30 years I’ve been a business consultant to the large tech companies of the world (H-P, IBM, 3M, Sony, Philips, FedEx, Agfa, Microsoft, Oracle, Litton, etc.) I’ve seen the value of selling through sales channels of various types: value-added resellers, dealers, and …
"Pull-Through" Marketing for 2GreenEnergy Client WindStream, Leader in MicroWind Read More »
Anyone who’s ever used a reseller channel (dealers, retailers, VARs, distributors, mass merchandisers, etc.) knows that this whole approach to marketing and sales is the ultimate “double-edged sword.” The most obvious benefits include an enormous and more-or-less instant expansion of …
Developing a Reseller Strategy for WindStream, Leader in MicroWind Read More »
